Marquee Event · 48th Annual
Ketner's Mill Fair - 48th Annual
Ketner's Mill · Whitwell, TN · OCT 3
A Tennessee Valley tradition at the historic mill in Whitwell — heritage crafts, demonstrations, Appalachian music, and food across two October days.
Chattanooga, Tennessee & the Southeast
We produce artisan markets, farmers markets, food festivals, and community events across Chattanooga and Southeast Tennessee — year-round.
Featured Event Ketner's Mill Fair · Oct 3–42026 Season
Marquee Event · 48th Annual
Ketner's Mill · Whitwell, TN · OCT 3
A Tennessee Valley tradition at the historic mill in Whitwell — heritage crafts, demonstrations, Appalachian music, and food across two October days.
For Vendors
We work with artists, makers, farms, food vendors, bakers, boutiques, and small businesses throughout Chattanooga and the region. Our markets are reviewed and balanced — so your booth gets a real audience, not just a spot in a crowded field.
What We Do
Shop the Market At has been producing markets and festivals in the Chattanooga region since 2022. We don't run generic events — we build experiences that fit the venue, the season, and the community around them.
Handmade goods, local artists, and makers — at venues like the Chattanooga Choo Choo and Coolidge Park.
Local farms, produce, specialty food, and seasonal goods across Chattanooga.
From the Watermelon Festival in Sale Creek to Haunted Grounds at McDonald Farm.
Christkindlmarkt locations across the region — Collegedale, Signal Mountain, Coolidge Park, and the Choo Choo.
From Our Vendors
We have been doing markets with Shop the Market At for years. We are always treated very well. The markets are well advertised on TV, online, with billboards, and signage. Thank you, Rob and Russell, for working hard to help give each vendor a fair shot at sales. The rest is up to the vendors and their craft.
— Penny Hansen Atwood
I have been with these event planners from the beginning, and they are awesome! Their events are well organized, they advertise well, and they always check on their vendors. I cannot recommend them enough ❤️
— Taylor Hart Watson
I am one of many vendors who participate in shows organized by Robert and Russell, co-owners/managers of Shop the Market At. I enjoy doing their shows because Robert, Russell, and their staff have great integrity and genuinely care if their vendors, as well as the general public, are happy. I plan on participating in as many of their shows as possible!
— Susan Glass Parry
I've sold my leather goods at many markets. This group puts on a well-curated, proper market showcasing many talented local vendors. I'm always impressed by the layout and the ease of information from a vendor standpoint.
— Brian Storey
We have worked with Rob and Russell at dozens of events. They always make sure their vendors are well taken care of. There has not been a single event we have been a part of where they haven't come around to check on us and make sure everything was good.
— Layer Labs Plus
Trusted Sponsors & Partners
Our events reach thousands of shoppers, families, and community members across the Chattanooga region each year. Sponsorship means real visibility with a real local audience.
Become a Sponsor
Coca-Cola
Renewal by Andersen
Champion Windows
LeafFilter
LeafGuard
American Home Design Water Solutions
Patio Enclosures
Bread Basket Common Questions
We're a Chattanooga-based event production company. We produce artisan markets, farmers markets, food festivals, and community events at venues across Chattanooga and Southeast Tennessee — year-round.
Across the region — Chattanooga Choo Choo, Coolidge Park, The Commons in Collegedale, McDonald Farm in Sale Creek, Mountain Arts Community Center on Signal Mountain, and Ketner's Mill in Whitwell.
Browse our full 2026 calendar at shopthemarketat.com/events. We run 31+ events per year, including artisan markets, farmers markets, food festivals, and holiday shopping events.
All applications are through EventHub. Visit our Vendors page for links, or go directly to eventhub.net/profiles/shopthemarketat.